Use this calculator to plug in your marketing costs, expected results and evaluate your projected marketing ROI. Or use it to plug in actual costs and results of a past campaign to calculate the ROI you achieved.
Either way, the first step to holding your department (and any partners contributing to your department's success) accountable is MEASURING your Return on Marketing Investment (ROMI).
Click the button below to get my calculator and you'll be well on your way.
Access the Calculator