Growing the Growers

Sherpa recently collaborated with the Canadian Canola Growers Association and Blueshift to redesign the CCGA’s website. With its extensive experience serving agriculture clients, Sherpa was an ideal partner to ensure that the most engaging User Experience was designed and delivered to the different constituent groups that use the CCGA website.

Using existing website metrics, Sherpa was able to uncover visitor usage patterns and make recommendations to the navigation and page structure of the website. After an extensive wireframing and 3 state design process, the approved designs were delivered to Blueshift were they were incorporated into a Microsoft SharePoint solution.

Taking into account the limited nature of rural high speed internet, Sherpa took this into consideration and worked to design web pages that looked great, were intuitive AND loaded quickly on slow wireless data connections. Initial feedback has been largely positive. 

Sherpa continues to prove that it is determined to deliver value to its clients regardless of who owns the end-customer relationship. Our reputation as a reliable partner for other agencies and development shops continues to grow.

To learn why Sherpa’s ag focus continues to earn it the trust of industry as the preferred vendor for the most challenging projects, visit www.sherpamarketing.ca  or give Marty Fisher a call at 204-818-0586 or email marty@sherpamarketing.ca

 

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