How Bobbleheads Became Baseball's Secret Weapon to Boost Attendance

Interesting story on how the MLB was able to turn Bobbleheads into increased ticket sales
Throughout the course of a baseball season, MLB teams give away a ton of promotional swag at select games: From replica championship rings, to T-shirts and jerseys, to tote bags, magnets and garden gnomes. If you can name it, a baseball team has probably given it away.